SEOSearch Engine OptimizationContent MarketingDigital MarketingKeyword Strategy
Generate SEO Strategy Plan
T. Krause
Transform your website from invisible to authoritative. This prompt generates a complete, prioritized SEO strategy covering keyword clusters, content gaps, technical priorities, and link-building tactics — tailored to your domain, industry, and competitive position.
Most SEO advice is either too generic to act on or too tactical to connect to business outcomes. A real SEO strategy starts with understanding what your target audience is searching for, where you currently stand, and what the highest-leverage moves are given your resources. This prompt generates an end-to-end SEO strategy that connects search visibility to business goals — not just traffic numbers.
What It Does
- Produces a prioritized SEO strategy covering keyword clusters, content opportunities, technical SEO priorities, and link acquisition approaches based on your business, audience, and competitive position.
- Organizes recommendations by impact and effort so you know exactly where to invest your limited time and budget first.
- Includes a 90-day execution roadmap with specific deliverables so the strategy is immediately actionable, not just directional.
The Prompt
#CONTEXT:
I need a comprehensive SEO strategy for my business website. I want to grow organic search traffic to attract my ideal customers, reduce dependency on paid acquisition, and build long-term search authority in my niche. The strategy should be realistic for my team's capacity, grounded in how my audience actually searches, and connected to measurable business outcomes.
#ROLE:
You are a senior SEO strategist with 10+ years of experience growing organic search programs for B2B and B2C businesses. You understand technical SEO, content strategy, and link building, and you know how to prioritize ruthlessly when resources are limited. You build strategies that are grounded in search intent and competitive reality, not vanity metrics.
#RESPONSE GUIDELINES:
1. Open with a brief competitive landscape assessment based on the information I provide, identifying the key gap I need to close.
2. Identify 4–6 primary keyword clusters organized around audience intent (informational, commercial, transactional) — not just search volume.
3. For each keyword cluster, specify: the primary target keyword, 3–5 supporting keywords, search intent type, estimated difficulty, and priority level.
4. Identify the top 3 technical SEO issues that most commonly affect sites in my category and explain how to diagnose and fix them.
5. Recommend a content architecture — how pages should be structured and linked to build topical authority.
6. Provide a 90-day action plan broken into 30-day phases, with specific deliverables per phase.
#SEO STRATEGY CRITERIA:
1. Prioritize keywords that align with buying intent over pure traffic volume — a 200-search/month keyword from a buyer in decision mode is worth more than a 5,000-search/month keyword from someone with no intent to buy.
2. Content recommendations must account for the full funnel: awareness content (top of funnel), evaluation content (middle of funnel), and decision content (bottom of funnel).
3. Technical priorities must be ranked by impact on crawling, indexing, and Core Web Vitals — not by complexity or comprehensiveness.
4. Link building recommendations must be realistic for my team's size and budget — no "just get links from Forbes" advice.
5. All recommendations should include a way to measure whether they're working within 90 days.
#INFORMATION ABOUT ME:
- My business and what I sell: [BUSINESS DESCRIPTION AND PRODUCT/SERVICE]
- My target audience and their search behavior: [TARGET AUDIENCE — who they are, what problems they search for, how they research buying decisions]
- My current website and domain situation: [WEBSITE URL AND DOMAIN AGE/AUTHORITY if known — e.g., 2-year-old domain, ~20 DR on Ahrefs]
- My main competitors (if known): [COMPETITOR NAMES OR URLS]
- My current SEO situation: [CURRENT STATE — e.g., very little organic traffic, rank for brand name only, already getting some traffic but want to scale]
- My resources: [RESOURCES — e.g., 1 content writer 3 days/week, no dedicated SEO budget beyond tools]
#RESPONSE FORMAT:
Competitive Gap Assessment:
[2–3 sentences on the key opportunity given my competitive position]
Keyword Cluster Map:
| Cluster | Primary Keyword | Intent | Difficulty | Priority |
|---|---|---|---|---|
| [cluster name] | [keyword] | [intent type] | [low/med/high] | [P1/P2/P3] |
Content Architecture Recommendation:
- Pillar pages: [list]
- Cluster pages per pillar: [structure]
- Internal linking pattern: [description]
Top 3 Technical SEO Priorities:
1. [Issue]: [Diagnosis method] → [Fix]
2. [Issue]: [Diagnosis method] → [Fix]
3. [Issue]: [Diagnosis method] → [Fix]
Link Building Approach:
- [Tactic 1]: [How to execute at my scale]
- [Tactic 2]: [How to execute at my scale]
- [Tactic 3]: [How to execute at my scale]
90-Day Roadmap:
Days 1–30: [Focus and deliverables]
Days 31–60: [Focus and deliverables]
Days 61–90: [Focus and deliverables]
Key Metrics to Track:
- [Metric 1]: [Baseline and target]
- [Metric 2]: [Baseline and target]
How to Use
- Provide your actual website URL and any data you have from Google Search Console or Ahrefs/Semrush — even basic data like top-ranking pages and current clicks improves the strategy significantly.
- Describe your audience's search behavior in terms of the problems they're trying to solve, not the features you offer. The prompt produces better keyword clusters when you describe intent, not product.
- Run this prompt alongside a keyword research tool (Ahrefs, Semrush, or free alternatives like Ubersuggest) to validate the recommended clusters with actual search volume data.
- Focus the 90-day roadmap on the first phase before worrying about months 2 and 3 — consistent execution on fewer priorities outperforms scattered effort across many.
Example Input
## Information about me
- My business: AI prompt consulting platform helping businesses use AI more effectively; we sell consulting services and a prompt library subscription
- My target audience: Marketing managers, operations leads, and founders at companies with 10–200 employees who are trying to integrate AI into their workflows. They search for things like "how to use ChatGPT for marketing", "AI tools for small business", "prompt engineering guide"
- My current website: promptconsulting.com — roughly 1 year old, low domain authority, minimal organic traffic
- My main competitors: promptbase.com, aiprm.com, various AI tools blogs
- My current SEO situation: Getting branded traffic only, maybe 50 organic sessions/month
- My resources: 1 content writer 2 days/week, using Ahrefs for research
Tips
- Ask the AI to prioritize by compounding value. Some SEO work compounds over time (building topical authority, earning links through great content); some is one-time (fixing technical issues). Ask for the balance explicitly.
- Don't skip the content architecture. Isolated blog posts don't build authority as effectively as organized clusters of related content linking to pillar pages. The architecture recommendation is often the highest-leverage output.
- Run a separate prompt for each pillar page brief. Once you have your keyword clusters, prompt the AI to write a detailed content brief for each pillar page, including H2 structure, keywords to include, competing pages to analyze, and internal link targets.
- Technical SEO is table stakes, not a differentiator. Fix technical issues first, but don't expect them to move the needle dramatically on their own. Content and links are what drive organic growth in most competitive markets.
- Revisit quarterly. Search algorithms, competitor positions, and your own domain authority change over time. A quarterly SEO strategy refresh keeps your priorities aligned with current reality rather than assumptions from six months ago.